Category : Local SEO

Local SEO mistakes can limit visibility and reduce conversions even when traffic is strong. Avoiding these errors ensures efforts translate into real business results.

Local citations are online mentions of a business’s name, address, and phone number across directories, websites, and platforms. These citations help search engines verify legitimacy and geographic relevance.

Google Business Profiles play a central role in local search visibility. Optimizing these profiles ensures businesses appear prominently in local results and maps.

Local SEO is essential for service-based businesses that rely on customers within a specific geographic area. Unlike broader SEO strategies, local SEO focuses on visibility in location-based searches where intent is often high and competition is concentrated.